Printing Hub: Center of the Printing Universe

Helping Printers Evolve

Why Your Printing Company Needs Relationship Marketing in the Mix

Posted by on March 25, 2012 under Sales & Marketing and Social Media

Relationships are important in life. Having relationships with your family, friends and possibly a significant other can make one’s life more rewarding and worthwhile. The same could be said about a business, particularly your printing company. Maintaining strong relationships with your customers, connections and board members will make day to day operations fairly simple. Including this relationship mentality in your marketing is also a good path to follow.

Relationship marketing can best be accomplished through social media networks such as Facebook and Twitter, when your printing company can have direct contact with its followers. Providing incentives for your customers through a social network will show that you are invested in them and are confident that you can provide for them. Because providing for one another is an important step in any relationship.

Learn more about the importance of relationship marketing by following the link below.

Why Relationship Marketing is Important for Businesses [Stelzner/Social Media Examiner]

By clicking and submitting a comment I acknowledge the Printing Hub Policy and agree to the Printing Hub Terms of Use. I understand that my comments are also being governed by Facebook, Yahoo, AOL, or Hotmail’s Terms of Use and Privacy Policies as applicable, which can be found here.