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How to Prepare for Customers in the Mobile Age

Posted by on May 29, 2015 under Customer Service and Sales & Marketing

In the mobile age, the average consumer wields a lot of power. With social media and advances in mobile technology, customers are able to leave both scathing and soaring reviews about a business, right at the point of sale. If that doesn’t make you want to listen carefully to your customers and make them the focal point of your marketing efforts, you might want to rethink your marketing strategy.

Read about a few instances from companies where focusing squarely on customers heavily contributed toward significant success.

Customer-Centric Marketing: Listen to your customers if you want to live (Philip Axelrod)

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