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6 Game-Changing Keys to Branding Your Printing Company

Posted by on April 16, 2012 under Becoming a Marketing Services Provider

We’re not asking you to jump through an endless course of flaming hoops when we recommend becoming a marketing services provider. No, many printers are already doing the work of MSPs. For example, you’re creating advertising campaigns for clients, writing copy for direct mail pieces and designing business cards that inspire follow-up.

But a rebrand is almost always necessary when becoming an MSP. And rebranding your printing company doesn’t call on you to jump through flaming hoops, either.

In the article below you’ll find six keys to branding or rebranding your printing company. Work through them with your team as you set about becoming an MSP.

6 Keys to Purpose Branding That Counts [CL&D Digital’s Tiger Talk]


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